LIFELABS DESIGN
October 2021 – Present
Project
An ongoing engagement with the material science pioneers and designers behind SF-based startup LifeLabs Design, founded by scientist Dr. Yi Cu (the director of Stanford’s Precourt Institute for Energy) and a former product exec of The North Face.
A project in sustainability and science writing alongside brand identity and voice development for all channels, digital and print.
An ongoing engagement with the material science pioneers and designers behind SF-based startup LifeLabs Design, founded by scientist Dr. Yi Cu (the director of Stanford’s Precourt Institute for Energy) and a former product exec of The North Face.
A project in sustainability and science writing alongside brand identity and voice development for all channels, digital and print.
Disciplines
Copy Direction
Copy Strategy
Identity Development
Brand Voice & Style
Writing
Editing
Proofing
WEB & IDENTITY



JOURNAL
Sustainable Packaging Matters. Here's Why. ︎︎︎
A Greener Future – Takeaways from COP26'S First Week ︎︎︎
Turning Promises into Climate Action — COP26 Week 2 ︎︎︎
4 Steps to a More Sustainable Holiday ︎︎︎
How to Warm Up to Winter Hiking ︎︎︎




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